Monday, September 27, 2010

    Follow: @Cookies4Kids


    So an old summer camp friend of mine - yes, those friendships can last! - emailed me last week about a campaign for @Cookies4Kids. After doing some research, it was evident that C4K should be this week's #FollowOfTheWeek.

    Back story: My friend's husband is Marty Smith (@MartySmithESPN), ESPN's lead NASCAR guy. While I have to admit I don't follow NASCAR closely, I do appreciate their marketing efforts. This cause is close to Marty's heart and tied to NASCAR via a competition between non-profits. @Cookies4Kids is up against others in the Jimmie Johnson Foundation's & Samsung's Helmet of Hope campaign. Enjoy the information below... and GO VOTE!

    Twitter: @Cookies4Kids
    Name: Cookies 4 Kids
    Web: www.cookies4kids.org
    Bio: Cookies for Kids' Cancer raises funds through local bake sales to support research for new and improved therapies for pediatric cancer.
    Followers: 775 + you!
    Why Follow? Clearly this is a worthy cause. But it is also worth following because they do a good job of using social media to promote a cause. Plus - if you read the "Kids Who Inspire Us" page below... you'll be moved to follow!

    @Cookies4Kids is also on: Web / Facebook
    Jimmie Johnson Foundation is also on: Web / YouTube
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    Some screenshots and examples follow - enjoy!

    Twitter Page:


    Kids Who Inspire Us page:


    Facebook page:


    The competition:


    The other charities in the competition:


    And here's a video from Jimmie Johnson regarding the competition:



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