Tuesday, April 20, 2010

    Congratulations #AmericaWants winner!

    To Write Love On Her Arms, aka @TWLOHA, has won the full-page advertisement in USA Today - congratulations to TWLOHA and all that participated in the #AmericaWants campaign. To all the organizations that did not win the ad - I have to think this was beneficial in terms of awareness if nothing else. I hope USA Today considers my suggestion (or others) for how to build upon this...

    From Jamie Tworkowski, founder of TWOLHA, as told to USA Today:
    We are super excited about it! So much of our mission is communicating. We often say that TWLOHA is an attempt to invite people into an honest conversation. We're talking about issues that millions live with but few talk about, and we're trying to do that in ways that move people, ways that point people to hope and help and let them know they're not alone. With these ideas in mind, we're thrilled to be given this incredible platform.
    Second place: People for the Ethical Treatment of Animals (@PETA)
    Third place: Teens MAD 4 Rwanda (@teensMAD4Rwanda
    )

    Other quotes from USA Today:

    From the folks at PETA:

    Huge thanks to everyone who tweeted in support of PETA's campaign to end the Canadian seal slaughter. You are in good company. With everyone from Barack Obama to His Holiness The Dalai Lama having condemned the largest slaughter of marine mammals on Earth, this campaign just has to succeed eventually. If you'd like the Canadian government to pay attention, please visit CanadasShame.com to send a message to Prime Minister Stephen Harper. Remember, club soda, but never club seals. All of us here at PETA would like to thank everyone—including Pink, Pam Anderson, Channing & Jenna Dewan Tatum, Perez Hilton, and Stephanie Pratt—who tweeted to end the bludgeoning of baby seals.

    From Tara Gipson on behalf of her students behind teensMAD4Rwanda:

    [Ours] is a story of a teacher and her kids trying to make a difference, trying to prove kids matter, that hate must be stopped, that Rwanda and genocide must not be forgotten. We feel blessed by your project as we feel that it allowed those easily silenced by major organizations to be given a chance to sing above an amazing group of worthy charities. We feel that kindness is what we are all about. I believe that win, lose or draw, the lesson I hoped to teach these incredible teens has been taught, the seed of the power of one has been planted in each of them and someday, if not through this contest, those seeds will bloom and change the world.

    Sadly, USA Today ended their article by saying "that the final wrap-up." - I hope not!!!

    P.S. @usatoday... I still really want you to consider this idea!




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