So the promotion team for a new book by Carol Cone, Jocelyne Daw, Kristian Darigan Merenda and Anne Erhard, Breakthrough Nonprofit Branding, were kind enough to send me a copy of the book to review. Well, I have not yet been able to tackle the book, but a quick skim has me excited. Of course, any book that gets Beth Kanter's (@kanter) endorsement is likely to be worth reading. So why am I posting about it before I can do a full review? Because of this (from the promotional materials):
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To celebrate the book launch, USA TODAY has donated two national ¼ page ads worth $100,000, which will be awarded to one North American nonprofit organization. In January, the public can vote on the top 10 finalists to decide which will be the lucky winner!
The deadline to apply is
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