The folks at 1goal.org have done a great job partnering with the comedic people at funny or DIE! to promote their cause:
1GOAL is a campaign seizing the power of football to ensure that education for all is a lasting impact of the 2010 FIFA World Cup. By bringing together footballers and fans, charities and organisations around the world, together we can call on world leaders to make education a reality for 72 million children by 2015.
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